Blog

Coffee Lovers Rejoice – Starbucks Brews Holiday Cheer

Caroline Vallila, November 17th, 2017

Just as a pumpkin spice latte is an homage to Fall, a Starbucks holiday cup is a symbol of holiday spirit and season greetings.

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Dropbox’s Design Disaster

Stefanie Osmond, October 13th, 2017

Last week, Dropbox announced the biggest change to their visual brand that the company has seen in 10 years…and designers all over the internet immediately started freaking out (me included).

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Dos and Don’ts of Logo Design

Stefanie Osmond, July 7th, 2017

Designing a logo that clearly represents your brand is no small task. In fact, the logo design process is very detailed and every aspect should be carefully considered. 

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4 Things My Mother Taught Me About Branding

Stefanie Osmond, May 12th, 2017

Keep these four tips in mind before taking the leap into branding your own business.

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Improve Your Message with Typography

Stefanie Osmond, March 17th, 2017

Typography plays an important role in a strong brand identity. Make sure you are considering every aspect of typography to communicate the right message.

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An Introductory Guide to Building a Stronger Social Media Presence for 2017

Springboard Team, February 10th, 2017

Implementing a disciplined social regimen with set goals in mind will greatly increase your chances of expanding your reach and influence over your targeted platforms. To help you get started on growing your brand’s social influence today, consider these tips.

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What Can Your Brand Learn from Our Website Redesign?

Springboard Team, January 20th, 2017

If you want to find information about a company, what do you do? We’re willing to bet that your first instinct is to open your browser and take a peek at its website. Our tendency to look to the internet for information makes sound web design indispensable.

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The Springboard Team’s PR & Marketing Predictions for 2017

Springboard Team, January 6th, 2017

What is next for PR in 2017? Members of the Springboard team each took a few minutes to predict what the near future holds for PR and marketing in the New Year.

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Looking Back on 2016

Domenick Cilea, December 29th, 2016

The day after Christmas in the office is a quiet place. The holiday offered the perfect environment to reflect back on 2016, and internalize the campaigns and clients we have supported throughout the year.

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